Inhabit Realty Invests in Realtor.com Listing Toolkit to Enhance Broker Boost
Great news for Inhabit Realty agents! The two powerful tools you're already using—Cloud CMA by Lone Wolf and Realtor.com Listing Toolkit—are now seamlessly integrated, giving you an unprecedented competitive advantage in winning and selling listings - all as part of Broker Boost.
Cloud CMA and Realtor.com Listing Toolkit Now Work Together
Lone Wolf Technologies and Realtor.com have partnered to bring exclusive buyer intelligence reports from Listing Toolkit directly into Cloud CMA, creating what industry experts are calling a "game-changing" solution for real estate professionals. This collaboration connects real estate's top CMA solution with Realtor.com's powerful buyer insights, all in one streamlined workflow.
"We're proud to collaborate with Realtor.com and make the information from this exciting new solution available in Cloud CMA," said Jimmy Kelly, CEO of Lone Wolf. "We're confident this partnership will help agents across the country own the pivotal moments in the listing and selling process."
What This Means for Your Listing Presentations
The integration allows you to add premium Realtor.com buyer intelligence pages directly to your Cloud CMA presentations, including:
Exclusive matching buyer reportsshowing who's actively searching for properties like your listing
Buyer demand insightsthat demonstrate market interest to prospective sellers
Deep market intelligencefrom Realtor.com's massive consumer audience
Professional presentation formatwith Cloud CMA's polished, interactive layouts
As Blake Elmquist, Vice President of Seller Category at Realtor.com, explains: "This alliance represents the best of both worlds—listing insights from Realtor.com and CMAs from Lone Wolf—coming together to improve the modern real estate experience for both Realtors and their clients."
The Competitive Advantage: "Reverse Prospecting"
Here's where it gets really exciting. This integration essentially allows you to "reverse prospect" for interested buyers.
"With Listing Toolkit and Cloud CMA working in concert, agents can essentially 'reverse prospect' for interested buyers and directly increase demand for their listings," said Greg Robertson, Strategic Advisor for Lone Wolf. "This is a huge competitive advantage for agents, and it couldn't come at a better time."
Instead of just telling sellers you'll market their home, you can now show them actual data on buyer interest and matching prospects—turning your listing presentation from a promise into proof.
Putting It All Together
As an Inhabit Realty agent, you already have access to both platforms. Now that they work together seamlessly, you can:
Build your CMA in Cloud CMA as usual
Add Realtor.com buyer intelligence reports with just a few clicks
Present sellers with comprehensive data showing both market comparables AND buyer demand
Win more listings by demonstrating your ability to connect their home with interested buyers
This integration is already live and available in your Cloud CMA account. If you need assistance accessing the new buyer intelligence features or want to learn best practices for incorporating them into your presentations, reach out to our technology team.
The combination of Cloud CMA's presentation excellence and Realtor.com's buyer insights gives you everything you need to stand out in today's competitive market—and it's all at your fingertips right now.
